# Campaigns

Sidebar - **Campaigns** is the list dialer. You pick a goal, an agent, a number to call *from*, a schedule, then the leads. The agent's voice and [Outgoing](https://docs.voicelogica.ai/outbound-calls/outgoing/) settings apply to every row.

Page line: *Outbound calling campaigns — your AI agents dial leads on the schedule you set and capture structured results on every call.*

A campaign starts as **Draft**. Nothing dials until status is **Active** *and* you are inside the calling days and hours.

  <ShotPlaceholder
    src="/assets/outbound-calls/campaigns.png"
    name="ob-campaigns"
    alt="Campaigns empty list No campaigns yet"
    capture="Sidebar Campaigns."
  />

## Why this page exists

The [API](https://docs.voicelogica.ai/outbound-calls/api/) is one number at a time from your system. A campaign is a list you can pause, retry, and watch. Use it for reminders, qualification, invites, collections - not for a single missed-call callback (that is the API).

## What you configure here

**+ New Campaign** opens **Create a new campaign** (*Name the campaign and pick an agent.*). **What is this campaign for?** sets the goal at create and stays.

- **I will write the script and fields myself** — turn on **Blank** (needs Start empty and configure everything yourself. First campaign should be this.)
- **Book a slot on the call** — turn on **Book appointments** (needs The agent proposes available slots and books appointments on the call. Needs calendar + Schedule Appointment on that agent when those are required.)
- **Who is interested** — turn on **Qualify leads** (needs Find out who is interested in your product or offer.)
- **RSVP to an event** — turn on **Invite to an event** (needs Invite contacts and collect clear RSVPs.)
- **Agree amount and date** — turn on **Collect payments** (needs Agree on payment amount and date for outstanding balances.)

Also fill **Campaign name**, optional **Description**, and **AI Agent**, then **Create campaign**. You can edit everything after creating.

  <ShotPlaceholder
    src="/assets/outbound-calls/campaigns-form.png"
    name="campaigns-form"
    alt="Create a new campaign purpose tiles with Blank selected"
    capture="Create a new campaign Blank."
  />

After save, the campaign editor has tabs. Day one usually uses:

- **Campaign** — Name, agent. The agent may lock after leads exist.
- **Dialing** — **Call from** - trunk number / pool / verified caller ID. Concurrent calls. Retries. **Allowed test numbers** bypass anti-harassment for those DIDs.
- **Schedule** — Time zone, calling days, calling hours.
- **Lead information** — What columns a lead row has. **phone** is required. Extra columns become prompt variables.

Leave for later: stages, human agents, campaign call results, notifications, and goal-specific instructions when shown.

## First setup - one Blank campaign, one lead, Try it on me

Do this after [Get outbound working](https://docs.voicelogica.ai/outbound-calls/).

1. **+ New Campaign**

   Goal **Blank**. Name it after the job, not "Campaign 1". Pick the agent (for example the onboarding agent). **Create campaign**.

2. **Dialing**

   **Call from** a trunk that has numbers, or a verified caller ID. Concurrent calls = 1 for the first test.

3. **Schedule**

   Company time zone. Weekdays. Hours that include *now*.

4. **Save as Draft** if needed, then open the campaign leads table.

5. **Add one lead**

   Your own mobile. **phone** is required.

6. **Try it on me**

   Enter that same mobile. This uses the campaign's agent and goal - it does not wait for **Active**. Answer. Open **Calls**.

7. **Only then set Active**

   Status **Active**. Stay inside the window. **Pause** stops new dials.

> **Draft never dials the list:** **Try it on me** can succeed while the campaign is still **Draft**. The list runs only when status is **Active** and the clock is inside Schedule.
## Troubleshooting

**The campaign is Active and nothing dials**

Check in this order: calling days / hours / time zone include now; **Call from** has a number; the trunk is not disabled; plan still has **Allow Outbound Calls** and credits; if human agents are assigned, one of them is online or overflow to AI is on.

**Try it on me works, the list does not**

**Try it on me** ignores **Draft** and the schedule. The list does not. Set **Active** and wait until you are inside the window.

**I picked the wrong goal**

Purpose is set at create. Start a new campaign. Do not try to turn an appointment campaign into a blank list.

## Next Steps

[Outgoing](https://docs.voicelogica.ai/outbound-calls/outgoing/) - who speaks first on every lead.  
[API](https://docs.voicelogica.ai/outbound-calls/api/) - one-off calls from your system.  
[Call results](https://docs.voicelogica.ai/agent-configuration/call-results/) - what each answered call extracts.